Ensure that all media moments get maximum media coverage. Oftentimes, state LGBT groups simply didn’t have the capability to shape an opportunity for the press, pitch the story, and secure solid coverage in print and broadcast media. As a result, Freedom to Marry created an in-house capacity to do just that. We’d work with local organizers and attorneys to shape opportunities and maximize likelihood of coverage. In certain states, like Wyoming, this resulted in several strong, front-page stories in the state’s most important newspaper as we rolled out a list of prominent Republicans and clergy who were in support of the freedom to marry. We’d ensure that signers onto amicus briefs who we knew were newsworthy were available to speak to the press, sometimes holding media calls with key amici and other times offering exclusive stories to key outlets. And we’d work closely with the legal teams, local reporters covering the legal cases, and editorial boards to ensure they had access to attorneys and plaintiffs at key moments (deadlines for filing briefs, lead-up to oral arguments, etc.), had the chance to ask questions, and understood our side of the case. And in every situation, once we’d secure a news story, positive editorial, or powerful broadcast piece, we’d amplify it through our Digital Action Center.
There is also the ability of one to make an under oath statement during the pretrial, also known as a deposition. The deposition can be used in the trial or just in the pretrial, but this allows for both parties to be aware of the arguments or claims that are going to be made by the other party in the trial. It is notable that the depositions can be written or oral.
Though the majority of lawsuits are settled before ever reaching a state of trial, they can still be very complicated to litigate. This is particularly true in federal systems, where a federal court may be applying state law (e.g. the Erie doctrine, for example in the United States), or vice versa. It is also possible for one state to apply the law of another in cases where additionally it may not be clear which level (or location) of court actually has jurisdiction over the claim or personal jurisdiction over the defendant, or whether the plaintiff has standing to participate in a lawsuit. About 98 percent of civil cases in the United States federal courts are resolved without a trial. Domestic courts are also often called upon to apply foreign law, or to act upon foreign defendants, over whom they may not even have the ability to even enforce a judgment if the defendant's assets are theoretically outside their reach.